Wise in the art of
food marketing persuasion.
Wise in the art of persuasion
Food Marketing Service
Marketing Consultation
FoodWise Group is an experienced team of people who understand the food business inside out. Whether for a startup food company serving the foodservice, restaurant or retail channels, we offer consultation in developing marketing plans, strategic marketing programs, new product development, positioning concepts, industry problem solving and idea generation.
Marketing Research
FoodWise Group has experts on its team who cover every aspect of food marketing research in the foodservice, restaurant and retail food channels. This includes secondary research, qualitative research, competitive analysis and customer satisfaction studies.
Advertising Planning and Placement
Advertising, combined with other communications strategies, is powerful in building awareness, provoking direct response and opening the door for direct sales efforts. The advertising professionals at FoodWise Group have the expertise to design and execute dynamic advertising plans.
Creative Development and Production
The quality of creative ideas and concepts applied to your marketing communications plans is important in creating a compelling message in words and pictures. Services include creating top food photography, website designs, packaging and collateral sales materials; important tools in marketing and merchandising food products.
Promotions
A promotion that impacts all levels of the entire sales and marketing spectrum is ideal within the foodservice arena. FoodWise Group understands the players in foodservice, restaurant and retail sales channels.
Public Relations
We use a variety of public relations tools to your marketing advantage, whether it's leading the media buzz in advance of a new product launch or helping to refresh the image of your current product or service.
Food Photography
FoodWise Group art directors orchestrate a team of specialists to create excellent imagery of your food products. Team includes, food stylists, top photographers, retouchers and digital file mangers.
 
FoodWise Group is a specialized food advertising resource for the food industry. Our focus is 100% on food and food-related businesses. Our staff backgrounds are in marketing, sales and communications. Channel experience includes food and beverage, consumer packaged goods, foodservice and restaurant marketing. Our services are managed by a core group of food advertising professionals with a staff, affiliates and specialists who are accessed based on their knowledge of the food business.
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